Founder & Creative Director, Ragdoll Productions
“It has been shocking and deeply saddening to witness such a rapid decline of children’s broadcasting over the last fifteen years. It is absolutely vital that children have access to content that is not only entertaining and informative, but also that British children can identify with.
“I hope that Save Kids’ Content UK will help to put the issue of children’s TV firmly on the political agenda.”
Writer, broadcaster & former MP
"UK children’s television has a great heritage. We need to ensure its future as well as celebrating its past and that’s why we need to support this initiative."
Hannah 'Buffy' Pond
Children's TV Presenter & Creator of BTV Kids
“The decline in funds for UK based children's content is something I have been aware of for a long time now. I am a TV presenter who first entered the industry intending to specialise in children's TV, though I quickly realised that there were in fact only a handful of presenter-lead shows and that this was never going to be a viable full-time route due to the lack of opportunity. More needs to be done if UK content is to compete with cheaper international rivals.”
Actress who has starred in children's TV classics, such as Dr Who, The Queen's Nose and Jackanory
"I have been aware for a number of years now of the decline in the variety and imaginative, informative nature of television programmes for our children. This is so important to our culture and society. Also their enjoyment and engagement. I am pleased to support Save Kid's Content."
Head of Nations & Regions, PACT
“Save Kids’ Content UK is launching its campaign at a crucial time. Figures clearly demonstrate that PSB investment in children’s content has been disproportionately cut in recent years, in no small part due to the structuring of the 2003 Communications Act.
“The government must actively seek to boost demand for the production of children’s content in the UK.”
Dame Colette Bowe
President of the Voice of the Listener and Viewer (VLV)
"Children learn about the world from watching content made specifically for them. Let’s join forces to make sure that children today have easily available the range and quality of content that we had as children, and that reflects the culture and society they live in.”
Chair, Children's Media Foundation
"As the Children's Media Foundation has long made the same argument, we fully support the aims of the Save Kids' Content UK campaign. We hope that it will succeed in raising levels of public support and increase political awareness of the issue."
Producer, Baby Cow Productions
“I support Save Kids’ Content UK as over the last 25 years I am sadly very aware of the decline in funding for children’s TV. The importance of children’s programming has not been supported by successive governments and protected, it has been left to chance and cast onto the vagaries of market forces. It is a shame that producers in the UK are struggling to find space both at home and abroad.”